Case Assignment Example | Topics and Well Written Essays - 250 words

Case - Assignment Examplestill lacks voiceless brands, in that location is high completion, there is lack of strong distribution link, barrier to entry is still low, and price per kilo of butter has dropped from 405 in 1998 to 205 in 2000 (Vgtlin 5).In spite of the current challenges facing development and survival of Russian ice-cream industry, there are evidences of its future prosperity. In order to become more structurally active, this market exit likely to increase barriers to entry. This entrust make raw materials for butter readily available for manufactures at cheaper costs. This will also create and capture more value (Vgtlin 7). Additionally, this market will create a strong brand identity and increase marketing of products. The number of companies will also be reduced to pick at competition. This will be achieved through buying of smaller players.I recommend that Ice-Filli should adopt and implement a buyout strategy. This is because this company still has a number o f weaknesses in improving its managerial and capital resources, which are necessary to create and implement the existing strategies. I feel this company will be more secure, in the future, if it is managed by an investment group or another company, which can invest the knowledge and capital undeniable to thrive and